Ben Jesson: 3x Growth in 1 Year with Scientific Split Tests

The Growth Hacking Podcast

Introduction

  • Ben is the co-founder of Conversion Rate Experts, a Google-authorized consultancy that shows companies how to convert their websites’ visitors into customers. Ben has helped to grow web businesses in many highly competitive industries, working with companies such as Apple, Amazon, Facebook, Google, Lloyds Banking Group, GQ, and Sony—plus some other fantastic less-well-known businesses.

Biggest Piece of Advice for Growing your Company

Favorite Tools for Growth

  • Google Analytics
  • Moz
  • Crazy Egg
  • Qualaroo
  • UserTesting
  • Hotjar
  • Optimizely, VWO, Convert (or other A/B testing tools)
  • Basecamp

Who are your mentors? The people you learn from?

  • We learn a lot from our client engagements, we get lots of feedback. We see the results from the experiments we run together. We see how companies apply our methodology to grow their business.

Which Book would you recommend the Growth Hacking Nation?

  • Hacker News
  • Inbound
  • GrowthHackers.com

What is your favorite social media channel and Why?

  • Linkedin

What is your opinion of Growth Hacking?

  • It’s exciting and addicting! It is also easy to focus in the wrong things, like vanity metrics

What can we do for you?

 

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